Beauty. Gifts. Good company.

Shop with the people
you love. Live.

Celebrities and influencers go live from their own computer and share their screens as they shop Boots. See what they choose. Hear their voice. Ask questions. Help them decide. Shop along.

From their home to yours.A full day of live shopping, wherever your favourite people happen to be.

LIVE DEMO 2.4k watching

Boots.comScreen share

The gift edit / Gifts

Thoughtful little luxuries

A few favourites for the people on your list.

The £50 Christmas challenge

The £50 beauty gift challenge

One budget. Your recommendations. Let's find something they'll love.

Shop Boots

A familiar face.
A fresh way to discover beauty.

From fragrance favourites to thoughtful Christmas gifts, join your favourite people as they browse Boots live. Bring your questions, share your recommendations and discover something together.

Find your kind of shop

Good company. Great finds.

Beauty, fragrance, skincare and gifts worth sharing.

Illustrative line-up

Your day, live

Pop in throughout the day.

A changing schedule of celebrities, creators, makeup artists and beauty experts.

Example Christmas day schedule · UK time

Boots LIVE × GAWP®

A live layer.
A simple iframe.

Embed the GAWP® experience within Boots.com using an iframe. Creators share their screens from home or wherever they are, browsing the existing Boots website with shoppers.

Illustrative integration<iframe src="[Boots LIVE channel URL]" title="Boots LIVE"></iframe>

They bring their audience.

Each celebrity, creator and influencer invites their followers to join them on Boots.com.

They shop. Everyone joins in.

Viewers ask questions, suggest gifts, products and ideas, and help the host choose what to buy.

Another reason to come back.

Individual channels, follows and go-live alerts connect shoppers with the next session.